Have you noticed the trend these days is smaller bits of information presented at a given time? More tweets and less long blog posts. More quick text messages and less multi-paragraph emails. More 90 second YouTube videos and shorter movies. If you want to have a fighting chance of spreading your message or introducing a new product or service you better make your initial pitch short and sweet.
What about offline marketing? Until now traditional sales material has been, well… traditional. Brochures, sales flyers, and presentation materials have been stuck in a time warp. Who wants to leaf through a large 8 page brochure? What you want is just enough information to decide if its worth your time. And if so, you go online and quickly jump around researching tidbits of information. GOGO Ads is re-inventing printed marketing material with pocket-sized miniAds. They are small, high quality pitch cards for your business. Their size (3″ x 4.5″) naturally limits the amount of information and presents a digestible pitch. Think of a miniAd as an offline tweet. A tidbit of information that entices people to learn more. See minAd samples here.
Tags: miniAds, pocket-sized flyers, WOM, word of mouth marketing, www.gogoads.com